Mom and actress Christina Applegate has helped to launch a new line of children’s apparel called “FabKids.”
The company is being led by ShopStyle founder Andy Moss, and fronted by celebrity spokeswoman Christina Applegate. Today, the company said that it has raised $2.6M in Series A funding led by Hillsven Capital, with additional investments from leading Silicon Valley entrepreneurs and angel investors.
The “FabKids” product line provides adorable clothing and outfits for children, size 2-8. The new site, www.fabkids.com, offers ready to play outfits match ups on the website every month to members of the site. The way I understand it, you join the club and pay $49.95 every month you participate or skip the month and you don’t pay a dime.
How the Site Works
- Create A Style Profile. Take our fun, quick and free Style Profile Quiz so we can get to know your girl.
- Shop Your Outfit Picks. Each month you’ll find new outfits styled just for your girl. Every outfit includes 3 pieces for just $49.95. You can buy the outfit you love or skip the month altogether.
- Receive Your New Outfit. Your new FabKids outfit ships free and will arrive within a week!
Get 15 % off your first purchase.